It was promoted in the same way as a normal, in-person concert would be, complete with VIP Backstage Passes for the crew and all members of the press who attended to document the online milestone. This event was even considered with pique by many rock music fans because SCM managed to squeak by The Rolling Stones as the first band to ever perform an online concert and forever relegated the famous rock band to the slightly lower status of "the first mainstream music group to perform an online concert" not too long after SCM's unpolished yet exciting performance.